A low cost is always a priority, especially during uncertain times. Reduce the cost of entry into your solution by offering a SaaS Solution as a Service model which features low monthly payments. This operating expense OPEX model versus a capital expense CAPEX model means that rather than a business needing to spend a larger lump sum for a solution, it can instead spend a lower amount as needed each month.
This model helps businesses receive the best possible solution in an affordable way. Your customers also value transparency, so be sure to be understandable in every way possible.
Being honest and laying these numbers out on the table will earn you trust as you sell merchant services. Time is money, and to a business, money is a top priority. When providing this timeline, also remember to include the expected ease and speedy of any integrations that will be required. Gone are the days when simple, piecemeal merchant services could suffice.
If possible, be sure to offer an omnichannel solution , meaning a variety of card acceptance methods, along with a fully integrated solution. Acting as a one-stop shop and offering an omnichannel solution can lead to creating a sticky customer that is less likely to be tempted away by a competitor. In fact, focusing on simplicity is key.
Being seen as a trusted advisor that can also act as a go-to, one-stop shop for modern payment solutions is sure to help you successfully sell merchant services. This sleek all-in-one POS hub, built for modern small businesses, accommodates high-volume credit card and cash transactions and features:. Your email address will not be published. Provide a Total Solution One of the best ways to differentiate as a merchant services provider is to not just offer one piece of the payment puzzle, but to provide a total solution.
Be a Trusted Advisor Although this blog post contains tips on selling merchant services, one of the most important things you can do sometimes is to not sell. Be Available This next tip may sound obvious, but it still deserves to be said: be available for your customer!
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